TED-Ed | Irrational Decisions

By October 25, 2016 July 15th, 2019 No Comments

An animated lesson from TED-Ed on the psychology behind irrational decisions.

People often make decisions that go against their best interests, or, despite good intentions, lead to disappointing results. Sara Garofalo explains how heuristics, the problem-solving approaches based on previous experience and intuition rather than analysis, affect our decision making.

If you want to know more about the TED-Ed project check out their site here. There are lots of fantastic lessons on their YouTube channel, too.


DIRECTION: Hector Herrera, Pazit Cahlon
DESIGN: Hector Herrera
PRODUCTION: Pazit Cahlon
EDUCATOR: Sara Garofalo
PRODUCERS TED-ED: Gerta Xhelo, Jessica Ruby
ANIMATION: Hector Herrera
SOUND DESIGN: Adam Harendorf